RedPost

Neighborhood Economic Developer

In 2008, public transit systems across the country provided nearly 10.5 billion rides to Americans. Daily, millions of people board buses and trains to get to their destinations. These rides bring local retail spending with them.

• 60% of transit riders get to transit by walking -- passing by local businesses on the way
• In Dallas in 1998, while city wide retail sales rose 3%, retails stores located near a new transit line experienced growth rates of nearly 33%
• Public Transit riders can save up to $8,000 a year compared to driving a car, freeing up disposable income

One of the best ways to increase transit ridership is to provide riders with better rider information including real-time arrival data. In 2009, the Chicago Transit Authority became the second transit agency (the first was Portland, Oregon) in the country (Chicago Tribune, Dec. 14, 2009) to offer their bus tracker data for free as an API (Application Programming Interface).

RedPost taps into this API and provides this information to transit riders on digital signs inside stores, pulling them into local businesses. Once there, riders can stay inside (and spend money) until the next bus comes instead of waiting outside.

The results are: higher public transit ridership and increased spending

Local Advertiser's Dream

Advertising on the neighborhood level is increasingly difficult, with the expense of local media outlets rising and their reach decreasing.

RedPost cuts through the clutter with a simple, clearly-targeted, highly locally-relevant solution tailored to each neighborhood.

Visit our advertise page for more information. We currently have networks in:

• Goshen, Ind.
• Wicker Park, Chicago, Ill.

Campus-wide Communicator

RedPost's Campus and Promote apps make it easy to manage communications in a campus environment, be it a:

• Retirement home
• University or college
• Corporate headquarters
• High-rise building

Accept, schedule and approve announcements and promotional posters easily and quickly. Set your own submission criteria. Drive a custom cable channel. Add audio commentary to announcements. All in a simple, easy-to-use interface accessible through any computer with a web browser.

Healthy Patient-Maker

Our Goal: To increase patient health by communicating timely health information directly to patients as they wait

The Basics:

• You install 26” digital signs in your waiting area(s)
• Connected through the Internet, these signs display current health information and health education information, constantly updated
• Your health center can also post your own announcements and information to your digital signs
• All costs -- installation, maintenance, software, content & support -- are included in a monthly lease or annual fee

Currently available in Indiana (click here for more info).

Do-it-Yourselfer's Best Friend

Have your own digital sign concept? And a dose of technical know-how? You can build your own digital sign solution without buying any of our hardware. All you need is a Mac, PC or Linux computer with Firefox installed.

RedPost DIYers have installed digital signs in condos, airports, bookstores, universities and coffee shops.

Visit our DIY page for instructions.